FWIW , U.S. political advertisers spent just over $13 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: A majority of the ads Jon Ossoff and James Talarico ran last week were centered around meeting their campaigns’ goals for the first FEC quarterly fundraising deadline of the year. On the other hand, billionaire Tom Steyer, who famously has no financial concerns to speak of, ran the gamut on issue areas, hitting everything from en

FWIW , U.S. political advertisers spent about $5.6 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: For the second week in a row, James Talarico and Tom Steyer are the only left-leaning spenders on this list. And top performer Liberty Asset Champions ( see here ) outspent both of them combined. Meanwhile, political advertisers spent just over $6.8 million on Google and YouTube ads last week. These were the top ten spenders nationw

FWIW , U.S. political advertisers spent just under $12.9 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: If you’re wondering what the heck “Liberty Asset Champions” is, well… the entity, listed as a “fan page” on Facebook, has been running ads telling people that they “don’t need to wait” to claim their stake in Elon Musk’s anticipated SpaceX IPO . The lengthy ad cop y sings Donald Trump’s praises and reads like a creepy ChatGPT f

FWIW , U.S. political advertisers spent about $16.5 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: Unsurprisingly, Texas Democratic Senate primary opponents Jasmine Crockett and James Talarico took 2 of the top 5 spots on this list, both investing nearly $300K each on Meta platforms the week before Election Day. As we now know, Talarico would go on to ultimately secure the nomination . It’s unclear who his opponent will be in Nov

FWIW , U.S. political advertisers spent about $14.5 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: The Texas Democratic Senate primary has had no shortage of drama and, well, that continues to be the case. Last Monday night, Stephen Colbert ( of canceled “Late Show” fame ) shared that he was told “in no uncertain terms” by CBS lawyers that his interview with James Talarico would not be allowed to air on the network. CBS later clai

FWIW , U.S. political advertisers spent about $12.5 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: With less than a month to Primary Day, both Jasmine Crockett and James Talarico made six-figure investments on Meta platforms last week. Combined, that’s over $350,000 in seven days from just those two campaigns alone. The DNC still leads the board at nearly $300K, but the Texas candidates aren’t far behind individually, and together

FWIW , U.S. political advertisers spent about $14.2 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: Meta platforms were dominated by left-leaning ad spend last week, most notably with James Talarico and Jon Ossoff’s Senate campaigns combining for over $800K. After a testy week in Texas Senate Primaryland, Talarico’s ads touted him as “Democrats’ best chance to flip Texas’ Senate seat,” while Ossoff’s looked ahead to the general el

FWIW , U.S. political advertisers spent just under $11.2 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: Three Democratic senate candidates, Talarico, Ossoff, and Kelly, cracked the top 10 list, collectively spending over half a million dollars on Meta ads last week. The GOP side of the aisle was notably absent, perhaps focusing their efforts on a different platform (see below). Humanitarian groups, which made up about half of this

FWIW , U.S. political advertisers spent about $11.4 million on Facebook and Instagram ads last week. Here were the top ten spenders nationwide: While the conversation around Prop 50 continues to draw big investments, a new addition to this list is New York State Attorney General Letitia James, who was recently indicted after Trump publicly instructed the DOJ to go after his political enemies (she famously filed the case against the Trump Organization that found them liable